WanGo Electric's ultra-thin double-sided screen makes a grand entrance at Shanghai Hongqiao Airport, adding new vitality to retail!

WanGo (万国电器) ultra-thin double-sided screen descends upon Shanghai Hongqiao Airport, adding new vitality to retail!

WanGo (万国电器)

Publication Time: 08-14

Recently, a double-sided hanging screen at the Yi Lan 3C digital Brand store in Shanghai Hongqiao Airport has generated significant buzz. Unlike the displays typically seen in shopping malls, its lightweight, technologically advanced appearance is refreshing. The clear, detailed image quality, vibrant colors, and suspension-style crystal glass frame installation design make it look like a beautiful, ethereal veil descending from the heavens. Its trendy and artistic design sets a unique new style.

　　Hongqiao is located in the heart of Shanghai's central business district. As a high-end shopping mall in a first-tier city, it houses internationally renowned brands such as Burberry, Prada, GUCCI, and LV. At the same time, Hongqiao Airport, with its high-quality and aesthetically pleasing characteristics, has become a popular landmark for online influencers and targets elite groups, creating a trendy lifestyle and global Brand icon. It is considered a hub for fashion trends and is a multi-dimensional high-end commercial complex integrating cultural creativity, fashion shopping, leisure entertainment, and dining.

　　WanGo (万国电器): Eye-catching "double-sided advertising screen"

　　In fact, this WanGo double-sided display screen, an ultra-thin indoor LCD display, comes from LG Display, a leading international brand in commercial displays. The seemingly simple yet stunning effect is backed by the leading technology and mature, stable processes of a giant enterprise. Its unique feature is primarily its "double-sided display."

　　The WanGo double-sided ultra-thin display screen has even more stringent technical requirements. Because the screen generates heat, the heat from a double-sided screen is superimposed, easily causing a cumulative effect. Therefore, double-sided screens require more precise ventilation design and manufacturing. At the same time, double-sided screens face issues with the synchronization rate and compatibility of the content displayed on both sides, posing a challenge to system control. Therefore, double-sided LCD screens are rarely used in retail industries with less demanding screen display requirements. However, the WanGo double-sided screen uses a WanGo video processor whose single-machine load-bearing capacity fully meets the current trend of maximizing the load rate and simplifying wiring, laying a solid foundation for the stable operation of the display system, and solving difficulties such as synchronization rate and compatibility. WanGo uses innovative technology as a foundation to open up broader commercial application scenarios for the WanGo double-sided display screen and creates a new intelligent display experience for customers. Here, cutting-edge international technology and cutting-edge international trends blend together, showcasing the innovative future style of the digital age.

　　Slim and lightweight, double-screen hanging

　　WanGo double-sided display screens are mainly available in three installation methods: wall-mounted, embedded, and suspended. Compared with the former two, fewer users choose suspension installation because the suspended form requires higher scene requirements and is mostly used in high-end commercial scenarios. The double-sided advertising display screen at Shanghai Hongqiao uses WanGo's leading technology to create an ultra-thin body, with a double-sided screen thickness of ≤21mm and a single-sided thickness of 6mm. It is lightweight, weighing <36kg including the cabinet power supply and screen, minimizing the additional impact on the building; and uses a large Size. Wall-mounted and embedded methods cannot maximize the advantages of the screen. Considering the high-end commercial positioning and aesthetic needs of Yi Lan Digital, the WanGo ultra-thin high-definition indoor double-sided display screen uses a suspended method; it's stylish and simple, eye-catching, perfectly matches the atmosphere of the shopping mall, and further improves the grade of the shopping center.

　　High-definition display, brilliantly eye-catching

　　In addition to its eye-catching appearance, the WanGo ultra-thin double-sided screen has also become a focal point for customers because of its superior display effect. As an ultra-thin indoor display screen, its resolution reaches 1080×1920 across the entire screen. The stable image display provides a more comfortable viewing experience; it also boasts a maximum brightness of up to 420nit. In commercial environments, the image is clear and eye-catching, achieving a perfect visual display effect and helping to comprehensively upgrade the quality of urban commercial life.

　　Continuous Transformation, New Needs

　　Currently, China is in the midst of a new retail transformation period. Using large display screens as a medium and integrating the latest technologies such as artificial intelligence, big data, VR, and News dissemination will effectively enhance consumers' shopping experience, more accurately distribute information to meet consumer needs, bring new business opportunities to retailers, and create an incremental market for commercial displays.

　　According to relevant department estimates, the market Size of China's new retail industry in 2022 is expected to reach 1.8 trillion yuan, with a compound annual growth rate as high as 115%. New sales plans, new business and consumer relationships, new supply chain processes, and industry changes will inevitably emerge. The leading role of leading companies is crucial in this process. With leading companies as "lead geese," the entire industry chain can accelerate its reshaping and improvement. WanGo (万国电器), as a leading domestic display giant, is the first to apply the more advanced ultra-thin double-sided display screen in commercial scenarios. This not only reflects the broad application prospects of ultra-high-definition double-sided display products in the future but also is an important signal of WanGo's exploration of new scene ecological paths.

　　This cooperation between Hongqiao Yi Lan Digital and WANGO (万国) has opened up a link between new commercial displays and new retail, successfully demonstrating the compatibility of new commercial display forms and new retail changes. It provides an experimental example for commercial scenarios to integrate intelligent technological elements and provides opportunities for a wider variety of commercial display products to Enter the retail industry. Currently, new technologies in the commercial display field, such as 3D, VR, and AR, which are highly popular, are expected to gradually penetrate the retail industry, stimulating the vitality of the scene ecosystem.