What is an advertising machine?

  Advertising machines are a new generation of intelligent devices that form a complete advertising broadcasting control system through terminal software control, network information transmission, and multimedia terminal display. They use multimedia materials such as photos, text, videos, and small plugins (weather, exchange rates, etc.) for advertising.

  Advertising is a publicity method that conveys information publicly and widely to the masses through specific forms of media for specific needs. Advertising is divided into broad and narrow senses. Broadly, advertising includes non-economic and economic advertising. Non-economic advertising refers to advertising that is not for profit, also known as effective advertising (such as various announcements, notices, and declarations from government administrative departments, social institutions, and individuals). Narrowly, advertising refers to economic advertising, also called commercial advertising, which is advertising for profit. Generally speaking, it is an important means of transmitting information between commodity producers, operators, and consumers, and is also an important way for enterprises to occupy the market, sell goods, and provide services, with the main purpose of expanding economic benefits.

  It is undeniable that the advertising machine industry has entered a low point of fierce competition. The entry of small processing factories from other industries and the irreversible downward trend in Price are compounded by the pressure of the global financial storm. On the other hand, domestic state-owned enterprises have not yet indicated the direction of product upgrades, and the constantly emerging concepts have made the market even more chaotic. During the industry's transformation, there have been many significant changes in the landscape of advertising enterprises. Jiangyuan Dao enterprises, which have been sluggish for a long time, are now on stage in the spotlight.

  Currently, the market concentration of China's advertising machine industry is relatively low. There are many manufacturers, but most of them have small production scales and low Brand awareness, resulting in a low market share for domestic advertising machine enterprises. According to statistics, the market share of the top 10 advertising machine companies is about 25.8%, an increase of 3.5 percentage points compared to 2011. In the next few years, with the continuous integration of the advertising machine market, through market competition, small-scale and weak enterprises will be eliminated by the market, and the market concentration of the advertising machine industry will maintain a growth trend.

  LED advertising machines are a practical new type of consumer-oriented dynamic advertising News media. The light source of the ball is a very bright wide-angle light-emitting diode (LED) array. After a built-in microcomputer chip edits and processes the graphic information stored in the memory via PC, it turns specific LED points on and off continuously according to a very accurate time, and at the same time rotates at high speed under the drive of a DC brushless motor. Through the persistence of vision phenomenon, the image desired by the user magically appears, floating in a 360-kilometer visual space within the face. Inside the jewel-like crystal ball, a flashing dynamic image brings people a new visual experience.

  In today's LED era, people are constantly exposed to advertising information, but most advertising information is dazzling and has limited effectiveness. Our company's developed polo, horse fan, small sales lamp, and lighting lamp LED series advertising machines can overcome this problem. Through unique display methods and changeable text and animation design, they effectively attract consumers' attention and make advertising information resonate with them.