Case Study | wango/Wanguo Commercial Display Empowers YiLan Brand Stores with Intelligent Display Solutions
2022-08-15
As one of the representative Brands from China, YiLan's main customers are young people of the new generation. How to attract the attention of young customers and bring traffic into stores for consumption is particularly important for improving the achievements of offline stores. YiLan Brand flagship store, hand in hand with Philips smart display, uses advanced digital display technology to create an innovative, immersive, and roaming shopping experience, redefining the “digital window” and opening a new window for Brand promotion.

Solution Overview
Programme
The double-sided display screen information display solution delivered by wango/Wanguo smart display to the YiLan flagship store mainly uses the 55EG2 double-sided display screen as the core carrier. Based on the actual needs of the store, it is mainly used in the store window and product shelf display areas. It uses advanced display technology and interactive experience to attract the attention of passers-by and bring more customers into the store for consumption.
Cool Display
Main Products
The wango Wanguo double-sided display screen has a simple and atmospheric appearance. Through ultra-thin double-sided technology, it can completely solve the problem of the same display and different displays of traditional displays, bringing users a natural and comfortable visual experience with a fashionable feel; the high-brightness screen can clearly and delicately display exquisite product information and Price, attracting passers-by to stop and watch; the high refresh rate effectively ensures that the frame rate of the picture is stable and the frame change is smooth and smooth, perfectly presenting ultra-high-definition dynamic advertising pictures; with the help of the LCD video processor, it can realize free switching between multiple signal sources, helping stores to use more flexible means to promote seasonal promotional activities, new products launched this season, and Brand team appearances, etc., breaking the “same” situation of traditional stores and forming a new scene of “different people, different experiences”.
Quality Assurance
Cost Reduction and Efficiency Increase
The transformation of the digital age has also brought about changes in store marketing methods. The “digital window screen” not only reduces the operating costs of making poster billboards but also improves the flexibility of store promotion and is more eye-catching and environmentally friendly. Brand headquarters can directly deliver unified Brand promotion and marketing activity information to store terminals through the background with one click, efficiently and quickly, making operations both professional and precise; at the same time, it supports 7*24H*365 days of continuous operation, meeting the actual needs of long-term operation of offline stores; complete After-sale Service, Philips provides After-sale Service nationwide, providing a complete service system of 7*24-hour on-site/remote After-sale Service, which can support free on-site installation, delivery and training throughout the year (except national statutory holidays), eliminating customer worries.
In the future, Wanguo will continue to uphold the Brand concept of “unity of all people, international Brand”, be based on industry needs to carry out product innovation, continue to provide professional and innovative smart display solutions for the new retail industry, and fully promote the digital transformation of the new retail industry and empower the high-quality development of the digital economy!
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